Students from October University for Modern Sciences and Arts - Faculty of Arts and Design secured first place in the competition among Five universities nationwide that participated in the competition which are Helwan University, Minia University, Beni Suef University, and Benha University. The winning products will be displayed at "Turathna" Exhibition from October 8th to 11th at the Egypt International Exhibition Center.
The MSMEDA organized a specialized competition to develop heritage craft products from "Henna Wood" in the village of Meet Kenana, located in Toukh, Qalyubia Governorate. The competition lasted five continuous months, during which the team designed a new range of products manufactured using Egyptian "Henna Wood." These products varied in size, use, wood processing methods, and their utilization of natural materials. All the products are environmentally friendly. A new visual identity was also created for the projects based on these products, aiming to market the new products with a fresh perspective, with the goal of transforming heritage crafts into a sophisticated local industry and supporting the export of these products. The name "Henna Nile" was given to them, as henna is produced in Aswan in southern Egypt, where the hot tropical climate is suitable for its cultivation, and the entire manufacturing process takes place in Meet Kenana village, symbolizing the integration between them.
The competition was conducted under the supervision of Prof.Dr\ Tarek Saleh, Dean of the Faculty of Arts and Design, and the team consisted of:
- Dr. Ahmed Attya - Head of the Visual Identity Design Team and Teamleader.
- Dr. Nada Ahmed Ibrahim Areesha - Head of the Product Design Team.
- Eng. Islam Amin Jameel Amin - Product Design and Presentation.
- Eng. Rawan Ashraf Salah El-Din Zaki - Product Design.
- Eng. Ahmed Ayman Abdel-Aleem - Visual Identity Design.
- Eng. Yara Faisal Ahmed Saleh - Visual Identity Design.
- Graduate Fadi Hani Issac Halal - Product Design.
- Student Mariam Ayman Fathi - Visual Identity Design.
- Student Aya Amjad Mahmoud Al-Hamd - Product Design.